Senior Living Empower Hour
Senior Living Empower Hour
Access Exclusive Senior Living Empower Hour Episodes
The Senior Living Empower Hour is a complimentary webinar created for senior living owners, operators, managers, administration, and care teams, as well as insurers, brokers, and agents. Please join senior living experts and colleagues every month and empower you and your communities with education and conversation on topics including risk management, best practices, defending the senior living lawsuit, and many more!
THIS MONTH!
With Our Special Guest, Matt Reiners
Date: October 28 | 1 pm CST
We’re excited to welcome Matt Reiners, Chief Growth Officer at Parasol Alliance, to the Senior Living Empower Hour this October. Matt’s Journey begam not in IT, but in telemarketing, silent discos, and eventually founding Eversound to combat social isolation in senior living. Now, as Chief Growth Officer at Parasol Alliance, he’s helping senior living communities across the country shift from reactive IT support to proactive tech stategy – turning technology into a strategic asset, not a back-office burden.
In this episode of Senior Living Empower Hour, Matt Reiners will be sharing what it really takes to shift the technology culture in senior living. Drawing from his experience as an industry disruptor, Eversound co-founder, and now technology strategist for communities nationwide, Matt will unpack how organizations can stop thinking of IT as a cost center—and start leveraging it as a catalyst for care, connection, and long-term success.
This webinar will explore how pioneering organizations are creating tech-forward cultures that serve staff, residents, and bottom lines. Attendees will gain insight into how to operationalize tech strategy in ways that align with workforce needs, resident engagement, and future planning.
What You’ll Learn:
Reframe the Role of Technology: Understand how a cultural shift—viewing technology as a strategic asset rather than an operational expense—can strengthen care delivery and organizational resilience.
Create a Technology Roadmap that Works: Learn how to assess your tech environment and build a multi-year innovation plan that reflects your goals, budget, and operational realities.
Foster a Culture of Innovation: Explore strategies for engaging leadership and staff in meaningful, scalable technology transformation—beyond hardware and help desks
Explore the Senior Living Empower Hour Video Archive
Our Senior Living Empower Hour archive brings together past episodes featuring industry pioneers, fresh ideas, and practical strategies you can put into action. Whether you missed a session or want to revisit a powerful discussion, you’ll find a library of insights designed to spark new thinking and strengthen your impact.